Location: Nairobi + Ngong (Hybrid Role)
Company: Appleton Schools
Start Date: Immediate
Contract: 3 Months (With Potential Extension to 6 Months, and Possible Permanent Role Thereafter)

About the Role

Are you a creative, enthusiastic individual passionate about storytelling through digital platforms? Appleton Schools is seeking a Social Media & Marketing Intern to join our dynamic team. This is an exciting opportunity for a final-year university student or a recent graduate (within the last 2 years) to gain real-world, hands-on experience in content creation, digital strategy, and school marketing. You’ll work closely with multiple departments, learn how education marketing operates from the inside, and contribute to meaningful projects that build your professional portfolio.

What You’ll Be Doing

Content Creation

  • Liaise with teachers to plan and capture classroom content, school events, and student milestones.
  • Help coordinate and schedule classroom visits to collect photo and video
  • Develop creative, relatable content for organic social media and
  • Support the collection of real classroom stories to be featured across

Admin Support

  • Understand and support administrative workflows within the
  • Track and maintain up-to-date student media consent
  • Help in organizing, sorting, and cleaning internal

Marketing Team Responsibilities

You will be a core part of the Marketing Team, reporting directly to the Marketing Manager. Your duties will include:

  • Create and publish content across Instagram, Facebook, TikTok, Google Business, X, and YouTube.
  • Edit and produce basic visual content (images & videos) using Canva, Adobe Suite or other editing tools.
  • Write and publish blog articles for the Appleton Schools
  • Generate monthly reports on organic content performance and audience
  • Assist in planning, organizing, and executing marketing events, open days, and school activations.
  • Participate in weekly brainstorms and strategy meetings with the marketing
  • Support ongoing advertising campaigns and collaborate on campaign performance
  • Aid in sourcing data and insights for decision-making, especially around paid

Who We’re Looking For

We’re looking for someone who is not only capable but also driven, innovative, and has a genuine passion for marketing and an interest in the education industry. You should be confident, resourceful, and bring fresh energy to every project.

Must-Have Qualifications:

  • A final-year university student OR a recent graduate (within the last 2 years) in: Marketing, Communications, PR, Journalism, Media, or similar field
  • Must be available for a hybrid internship
  • Comfortable working around children under 14 years old
  • Must have a portfolio. School projects, personal creative work, or freelance/social media examples are welcome.

Essential Skills & Attributes:

  • Creative, curious, and eager to
  • Excellent communication skills, both written and
  • Confident in sharing ideas and taking initiative (no idea is too crazy!)
  • Comfortable working with children under the age of 14 (must be friendly, patient, and respectful).
  • Organized and able to manage multiple tasks (e.g., tracking content permissions, planning content schedules).
  • Experience managing social media accounts (even personal or for school clubs).
  • Familiarity with Canva and basic visual design
  • Able to work independently with minimal supervision after

Bonus Skills (Nice to Have):

  • Experience with Facebook Ads Manager or Google Ads.
  • Familiarity with tools like Hootsuite, Zoho Social, or
  • Experience using Zoho CRM, email marketing, or mapping
  • Ability to use Trello for task/project
  • Working knowledge of Figma for collaborative design
  • Experience working with WordPress – blog posting, page editing, plug-in use,
  • Understanding of SEO and blog writing best

Work Setup & Onboarding

The internship follows a hybrid work model, but your first two weeks will be full- time in the office so you can:

  • Complete structured onboarding and training
  • Understand internal systems and processes
  • Shadow team members and observe ongoing projects
  • Begin contributing to real-time work under direct supervision

After this period, the internship transitions into a hybrid structure, where you’ll work remotely but occasionally report to the office (e.g., for shoots, strategy sessions, events, etc.).

Note: You’ll work under the direct supervision of the Marketing Manager who will support your growth, give feedback, and provide structure throughout your internship.

What You’ll Gain

  • Real marketing experience in a supportive, structured school environment
  • Mentorship and one-on-one guidance
  • Opportunities to work across departments (teaching, admin, marketing)
  • A strong portfolio with measurable achievements
  • Monthly performance reviews and feedback
  • Possibility of contract renewal and long-term opportunities

How to Apply

Ready to start your journey with us?

  • Kindly apply via this form: https://forms.gle/qo11xwbd5e89YnzB8
  • Application Deadline: Sunday, 24th August 2025
  •  Be sure to attach your CV, a short cover letter, and your portfolio
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